March 26, 2022

Tanmiah Named Product of the Year 2022

Once again, Tanmiah Food Company’s commitment to premium quality shines through a new achievement.

For the second time in a few years, Tanmiah’s “Fresh Chicken Portion Range Line” was voted “Product of The Year” for 2022 in the Fresh Chicken Category by Gulf Consumers, confirming Tanmiah’s leading position and brand love.

The Product of the Year award is the world’s largest consumer-voted accolade for product innovation. It was launched in France in 1987 and operates today in over 40 countries around the world.

Over the past three decades, this prestigious award has been pushing the boundaries of innovation for FMCG brands, contributing to brand storytelling and sales growth, and becoming a trusted and credible endorsement for brands.

Every year, shortlisted products enter a consumer survey phase conducted by the world-renowned research company, Nielsen, where a panel of 3,600 consumers in the GCC vote for their favorite products.

Receiving the “Product of The Year” accolade for 2022, not only reflects Tanmiah’s commitment to providing premium, fresh, delicious and nutritious products to consumers. It also proves its superior ability to innovate to meet consumers’ changing needs and consumption habits.

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